Online, Momo and Youu Tea started their joint attack.
Some routine promotional work definitely had to be followed up today.
In addition, Brother Zhu's team had already devised a series of marketing strategies, all combined punches.
In fact, the relevant person in charge at Momo was also closely monitoring the effectiveness of this event.
The reason was simple, Momo had just listed on NASDAQ at the end of last year and had ventured into the e-commerce space at the beginning of 2015 with the "Gift Mall."
If this was handled well and made a big impression, wouldn't the stock prices soar?
Now, their focus on the "Gift Mall" was unparalleled.
Moreover, by March, Momo was about to announce financial returns, publicly sharing the total revenue for the fourth quarter.
Apart from this, several other important figures were to be released.
For Youu Tea, offering 99 cups of special edition milk tea in each city didn't really amount to much.